The peculiarity of the creative industries is that they are at the interface between culture, creativity on the one hand, and commerce on the other. Their task is to create and realize a so-called creative product: a book, a design project, a film, a souvenir, etc. In other words, such activities result in the commercialization of an idea, which generates a certain profit. It is not difficult to see that the creative industries are based on the creative abilities of people who, together with managers and technologists, create cultural goods and services. Thus, it is a rather complex yet promising field. The basic aspects of the creative economy are the generation of new knowledge, project thinking, creative imagination, a degree of uncertainty, and the high role of new technologies and discoveries.

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